Privacy Policy

At Whitmore Partners, we take your privacy seriously. This Privacy Policy explains how we collect, use, protect, and handle your personal information when you visit our website or engage with our services. We're committed to transparency and ensuring you have control over your data.

Last Updated: 10th January 2026

This policy applies to information we collect through our website, email communications, and any other interactions you have with Whitmore Partners.

Information We Collect

Personal Information You Provide

When you contact us or use our services, we may collect the following information:

Your name and contact details (email address, telephone number)
Business information (company name, role, industry)
Any information you provide in messages, enquiries, or consultation requests
Information related to the services you're interested in or have received

Information Collected Automatically

When you visit our website, we automatically collect certain technical information:

IP address and browser type
Device information and operating system
Pages visited, time spent on pages, and navigation patterns
Referring website or source that directed you to us
Date and time of your visit

Cookies and Tracking Technologies

We use cookies and similar technologies to improve your experience and understand how our website is used. For detailed information about the cookies we use and how to manage them, please see our Cookie Policy.

Legal Basis for Processing

We process your personal data on the following legal grounds:

Consent: When you provide your information through our contact forms or subscribe to communications
Legitimate Interests: To improve our services, understand user behaviour, and protect against fraud
Contractual Necessity: To provide services you've requested or entered into an agreement for
Legal Obligations: To comply with applicable laws and regulations

Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. Contact form submissions are typically retained for three years unless you request earlier deletion. Client service records are kept for seven years in accordance with professional standards and legal requirements.

How We Use Your Information

Service Delivery

We use your information to respond to your enquiries, provide the consulting services you've requested, maintain our business relationship with you, and communicate about projects, meetings, and deliverables.

Website Improvement and Analytics

We analyse website usage data to understand how visitors interact with our site, identify areas for improvement, monitor website performance and security, and develop new features and content.

Marketing Communications

With your consent, we may send you information about our services, business insights, and updates that might interest you. You can unsubscribe from marketing communications at any time by:

Clicking the unsubscribe link in any email
Contacting us directly to opt out
Updating your communication preferences

Third-Party Sharing

We do not sell your personal information. We may share your data with:

Service Providers: Trusted third parties who help us operate our website, conduct business, or serve you (such as email service providers, analytics platforms, and hosting services)
Professional Advisors: Accountants, lawyers, or other professional advisors when necessary for business operations
Legal Requirements: When required by law, regulation, legal process, or governmental request

All third parties we work with are required to protect your information and use it only for the purposes we specify.

Data Protection and Security

Security Measures

We implement appropriate technical and organisational measures to protect your personal information, including:

Encryption of data in transit and at rest
Secure servers and regular security updates
Access controls limiting who can view your information
Regular security assessments and monitoring
Employee training on data protection and confidentiality

Data Breach Procedures

In the unlikely event of a data breach that poses a risk to your rights and freedoms, we will notify you and the relevant authorities as required by law. We have procedures in place to detect, report, and investigate security incidents promptly.

International Data Transfers

Your information is primarily stored and processed within the United Kingdom. If we need to transfer data outside the UK or European Economic Area, we ensure appropriate safeguards are in place, such as standard contractual clauses approved by regulatory authorities.

Your Rights and Choices

Right to Access

You have the right to request a copy of the personal information we hold about you. We'll provide this information in a commonly used electronic format.

Right to Rectification

If your personal information is inaccurate or incomplete, you have the right to request that we correct or complete it.

Right to Erasure

You can request that we delete your personal information in certain circumstances, such as when it's no longer necessary for the purposes it was collected, or you withdraw your consent.

Right to Data Portability

You have the right to receive your personal data in a structured, commonly used format and transmit it to another organisation where technically feasible.

Right to Object

You can object to our processing of your personal data where we're relying on legitimate interests. You also have an absolute right to object to direct marketing at any time.

Right to Restrict Processing

In certain circumstances, you can request that we limit how we use your personal information while we address your concerns about its accuracy or our processing.

Exercising Your Rights

To exercise any of these rights, please contact us through our contact page or send an email. We'll respond to your request within one month, or let you know if we need more time. We may ask you to verify your identity before processing your request to ensure we're protecting your information.

Your Rights and Opt-Out Instructions

You are not required to provide any personal information when using this website. If you prefer not to share your data, you may:

Avoid filling out contact forms, account registrations, or any data-submitting features
Disable cookies through your browser settings (see our Cookie Policy for more details)
Contact us directly to request the deletion of any previously shared personal data

We respect your privacy choices. If you would like us to delete your data, please reach out to us at the contact details provided on our Contact page. We will process your request promptly.

You have the right to lodge a complaint with the Information Commissioner's Office (ICO) if you believe we haven't handled your data properly. However, we'd appreciate the opportunity to address your concerns first.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make significant changes, we'll update the "Last Updated" date at the top of this policy and may notify you through other means, such as email or a notice on our website.

We encourage you to review this policy periodically to stay informed about how we're protecting your information.